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Microsoft’s Non-AI Businesses Drive Growth Alongside AI Boom

by Team Lumida
August 4, 2025
in Markets
Reading Time: 3 mins read
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Microsoft’s AI Empire: Nadella’s Bold Moves and Billion-Dollar Bets

Source: Microsoft

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Key Takeaways:

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  • Cloud and Productivity Strength: Microsoft’s blockbuster earnings highlight not just AI, but robust growth in core businesses like Azure cloud (up 39% in June quarter) and Microsoft 365 Commercial (up 16%).
  • Non-AI Still Dominates: More than half of Azure’s recent growth came from non-AI services, and non-AI cloud margins remain much higher (around 73%) than AI margins (30–40%).
  • Consumer Software Surge: Revenue from consumer productivity software jumped 20%—its best in years—showing broad-based demand beyond enterprise and AI.
  • AI Synergy: Microsoft’s Copilot AI assistants are driving new user adoption, but also reinforcing stickiness for its traditional software products.
  • Valuation Premium: Microsoft’s stock is up nearly 40% since April, trading at a forward P/E above 33—well above Google and Amazon—reflecting investor confidence in both AI and non-AI growth.
  • Market Context: Broader IT spending is rebounding after a slow start to the year, with cloud migration accelerating despite tariff and macroeconomic concerns.

What Happened?

Microsoft’s latest earnings show that while the company is a clear AI leader, its traditional businesses—cloud infrastructure, productivity software, and consumer applications—are also booming. Non-AI services drove much of Azure’s growth, and Microsoft 365 continues to accelerate. The company’s AI efforts, like Copilot, are helping attract new users and deepen engagement, but non-AI businesses remain highly profitable and resilient.


Why It Matters?

Microsoft’s diversified growth story offers investors stability beyond the AI hype. High-margin, non-AI businesses provide a strong financial foundation, while AI adds upside and competitive differentiation. This balance helps justify Microsoft’s premium valuation and positions it well against rivals like Amazon and Google.


What’s Next?

Watch for continued growth in both AI and non-AI segments, with further cloud migration and productivity software adoption. Monitor how Microsoft manages its valuation premium and whether it can sustain momentum as IT spending rebounds and AI competition intensifies.

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Lumida's website (referred to herein as the "Website") is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links. Accordingly, the publication of the Website on the Internet should not be construed by any client and/or prospective client Lumida’s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet.

Any subsequent, direct communication by Lumida with a prospective client will be conducted by a representative that is either registered or qualifies for an exemption or exclusion from registration in the state where the prospective client resides.

‍Lead Capture Forms: By submitting your contact information in the forms on this site, you are not obligated to invest in Lumida's product or services.
‍Address: Lumida Wealth Management, 25 W 39th Street Suite 700, New York, NY 10018