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Home News Equities

Reddit Swings to Profit as Revenue and Daily Active Users Surge

by Team Lumida
May 2, 2025
in Equities
Reading Time: 4 mins read
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Key Takeaways:

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  • Reddit reported a Q1 profit of $26.2 million (13 cents per share), compared to a loss of $575.1 million ($8.19 per share) a year earlier, far exceeding analyst expectations of 2 cents per share.
  • Revenue surged 61% to $392.4 million, driven by a 61% increase in advertising revenue to $358.6 million, thanks to higher impressions and ad prices.
  • Daily active users (DAUs) grew 31% year-over-year to 108.1 million, slightly above analyst expectations of 107.3 million. Average revenue per unique user rose to $3.63.
  • Reddit projects Q2 revenue of $410 million to $430 million, surpassing analyst expectations of $391.8 million.
  • Shares jumped 17% in after-hours trading to $139.50, reflecting strong investor confidence in the company’s growth trajectory.

What Happened?

Reddit delivered a standout Q1 performance, swinging to a $26.2 million profit from a significant loss a year earlier. The company’s revenue growth was fueled by a 61% increase in advertising revenue, driven by higher ad impressions and pricing.

Daily active users climbed 31% to 108.1 million, reflecting Reddit’s growing appeal as a social media platform. The company also saw an increase in average revenue per unique user, highlighting its ability to monetize its user base effectively.

Looking ahead, Reddit provided strong Q2 revenue guidance of $410 million to $430 million, well above analyst expectations, signaling continued momentum in its advertising business and user growth.


Why It Matters?

Reddit’s strong Q1 results underscore its growing influence in the social media and digital advertising space. The platform’s ability to attract more users and monetize them effectively positions it as a key player in the competitive social media landscape.

The 61% surge in advertising revenue highlights the platform’s success in capitalizing on higher ad demand and pricing, while the 31% growth in daily active users reflects its expanding user base and engagement.

For investors, Reddit’s profitability and strong revenue guidance signal a turning point for the company, which has historically operated at a loss. The 17% jump in after-hours trading reflects market confidence in Reddit’s growth potential.


What’s Next?

Reddit’s focus on expanding its advertising business and user base will be critical to sustaining its growth trajectory. The company’s Q2 revenue guidance suggests continued strength in these areas, but it will need to maintain user engagement and ad performance to meet expectations.

As Reddit continues to scale, its ability to compete with larger social media platforms like Meta and Twitter will be closely watched. Investors will also monitor how the company balances growth with profitability in the coming quarters.

Source
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Lumida's website (referred to herein as the "Website") is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links. Accordingly, the publication of the Website on the Internet should not be construed by any client and/or prospective client Lumida’s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet.

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