Key Takeaways
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- MSCI and Nasdaq may remove Strategy Inc. from major indices, potentially triggering up to $2.8B in forced outflows.
- Strategy’s valuation premium has collapsed, with shares down 60% since November and trading just above the value of its Bitcoin holdings.
- Funding costs are rising sharply as preferred-share prices fall and yields climb, undermining Saylor’s debt-fueled Bitcoin accumulation model.
- The episode exposes growing fragility in the digital-asset treasury model and the broader crypto ecosystem.
What Happened?
Michael Saylor’s Strategy Inc. is at risk of being removed from flagship equity benchmarks including MSCI USA and the Nasdaq 100. JPMorgan analysts warn that as much as $2.8 billion could exit if MSCI proceeds, with more to follow if other index providers adopt similar rules. MSCI is considering excluding companies whose digital-asset holdings exceed 50% of total assets—a category directly targeting firms like Strategy. The company’s share price has fallen more than 60% since its late-2024 peak, erasing the massive premium investors once paid to access Bitcoin via an equity ticker. Strategy’s funding vehicles have also been hit: its perpetual preferred shares have sold off, and yields on its 10.5% notes have jumped to 11.5%. A newly issued euro-denominated preferred offering fell below its discounted offer price within two weeks.
Why It Matters?
Index inclusion has been a crucial tailwind for Strategy’s business model, channeling passive ETF and mutual fund flows and reinforcing institutional legitimacy. Losing that support would reduce liquidity, weaken investor demand, and raise funding costs—striking at the core mechanics of Strategy’s Bitcoin-accumulation flywheel. The company’s valuation now trades barely above the value of its Bitcoin holdings, reflecting waning confidence in its leveraged, narrative-driven strategy. The downturn also highlights structural weakness across digital-asset treasury companies, many of which relied on rising token prices, cheap capital, and passive inflows. With Bitcoin down over 30% from its highs and more than $1 trillion erased from crypto markets, the model’s fragility is becoming more apparent.
What’s Next?
MSCI and other index providers will finalize decisions by January 15, creating a major catalyst for the stock. If Strategy is excluded, passive outflows could intensify price pressure and complicate capital raising just as the company continues issuing preferred shares to buy more Bitcoin. Investors will watch metrics such as redemption activity, mNAV (now hovering near 1.1), funding spreads, and any balance-sheet adjustments Saylor may attempt. More broadly, the episode could accelerate a shift away from digital-asset treasury strategies as markets reassess their sustainability in a more volatile crypto environment.












