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Shopify Adopts AI-First Hiring Policy: No New Hires Unless AI Can’t Do the Job

by Team Lumida
April 8, 2025
in AI
Reading Time: 4 mins read
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Shopify Q2 2024 Earnings Highlights: Strong Growth and Profitability

"Shopify" by Open Grid Scheduler / Grid Engine is licensed under CC CC0 1.0

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Key Takeaways:

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  • Shopify CEO Tobi Lütke announced that the company will not approve new hires unless managers can prove that artificial intelligence cannot perform the job.
  • Employees are now required to integrate AI into their workflows, with AI usage becoming a key factor in performance reviews.
  • Shopify’s AI-first approach reflects a broader trend in the tech industry, where companies are prioritizing AI skills amid a hiring slowdown.
  • The company, which operates fully remotely with 8,100 employees, is embracing AI to drive growth and maintain profitability as it courts larger clients.

What Happened?

Shopify CEO Tobi Lütke issued a memo stating that the company will only approve new hires if managers can demonstrate that AI cannot handle the role. Employees are expected to integrate AI into their daily tasks, and their ability to leverage AI will be evaluated during performance reviews.

The memo, shared on social media, underscores Shopify’s commitment to using AI tools across its operations. Lütke emphasized that learning to apply AI is now a critical skill for employees, stating, “I cannot see this working out today, and definitely not tomorrow” for those who opt out of adopting AI.

This policy follows Shopify’s earlier productivity initiatives, such as eliminating 12,000 calendar events in 2023 to reduce unnecessary meetings and free up time for focused work.


Why It Matters?

Shopify’s AI-first hiring policy highlights the growing importance of artificial intelligence in shaping the future of work. By prioritizing AI integration, Shopify aims to boost productivity, reduce costs, and remain competitive in the rapidly evolving e-commerce landscape.

This move also reflects a broader industry trend, as companies across sectors invest heavily in AI development and seek employees with AI-related skills. Shopify’s approach could set a precedent for other organizations looking to balance workforce efficiency with technological advancements.


What’s Next?

Shopify’s focus on AI integration will likely lead to increased adoption of AI tools across its operations, potentially reshaping how teams collaborate and innovate. The company’s AI-driven strategy may also influence hiring practices and workforce expectations in the tech industry.

As Shopify continues to embrace AI, it will be important to monitor how this policy impacts employee morale, productivity, and the company’s ability to attract and retain top talent. Additionally, the long-term effects of AI-first hiring on job creation and workforce dynamics will be closely watched.


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Lumida's website (referred to herein as the "Website") is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links. Accordingly, the publication of the Website on the Internet should not be construed by any client and/or prospective client Lumida’s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet.

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